Laurel is a condiment.

A condiment is a sauce or seasoning added to food to impart a particular flavor or to complement the dish. Those are often pungent in flavor and are used in fairly small quantities. Therefore, accessories are to clothing as condiments are to food.

Under this premise, born Laurel, a brand specialized on women's accessories which combine author design with the use of Uruguayan raw materials and domestic labor. Our philosophy involves the constant assessment of the quality and warmth in everything we do. We also believe in designing form inside, appreciating heart and intuition rather than pure trend.

We propose a cutting edge brand, based on the combination of three factors: innovation, good design and quality. We emphasize on handmade products and its exclusivity, without forgetting about researching into new technologies and processes constantly.

Uruguay is a country whose economy is based on the production of goods and services from natural resources. Because of its cattle-breeder profile, some of our nation most exported products are meat, wool, leather and milk. Within this framework, Laurel´s collections are made of leather and wool, this way, quality is always guaranteed.

In September 2009, Laurel project, along with the sponsorship of the CUI (Chamber of Industries of Uruguay) and AJE (Association of Young Entrepreneurs), was submitted to the ANII (National Agency for Research and Innovation) within the call to draft Innovative Young Entrepreneurs. In this way Laurel obtained the support of the ANII during the first year of the project.